Meta is offering a more efficient content studio. Google created an autonomous agency, automating the entire tactical pipeline.

For one, expect the all-hands-on-deck new chairman of the FCC Brendan Carr would need to lean toward removing long-time limits on station ownership -- where a single entity cannot own TV stations ...

Consumers do not care as much as marketers do about brands and advertising. Asking detailed questions about things not central to people's lives runs the risk of generating mushy data.

As part of this arrangement, Gannett’s journalism will be integrated into the Perplexity Publisher Program, making it one of the firm's largest U.S.-based media partners, and into Perplexity's ...

Bloomberg was awarded a star, in sharp contrast to the Los Angeles Times, which garnered four chickens and Alden Global Capital, which was given three in this skewed rating system. Why would this ...

Led by iProspect, the assignment secures the integrated media business for BMW, MINI, and BMW Motorrad across 23 markets in ...

YouTube will begin rolling out an AI-powered "age estimation model" on August 13 to determine whether U.S.-based users are under 18 via in-app activity, account longevity, and other signals.

by Fern Siegel , July 29, 2025 Goodby Silverstein & Partners did the wacky creative. The creative is running on YouTube and ...

As businesses turn to commerce media to generate new revenue streams, enhance customer experience, and ensure ...

Ad-supported streaming grew 7% by 2.9 share points to 45.3% share, while streaming platforms gained from new seasons of ...

The FTC's proposed merger conditions would prohibit Omnicom/IPG from directing ad dollars based on a publisher's political or ...

Miller High Life has launched the Spaghett-sicle, a push-up pop frozen treat based on the popular cocktail, the Spaghett. The ...