Publicis — which last year overtook WPP as the largest agency in the world based on revenues — has won Coke’s media business ...
Coca-Cola is advancing its “World Without Waste” strategy, targeting 100% recyclable packaging by 2025 and 50% recycled ...
Global trade in gum arabic centres on the African nation – and proceeds bankroll conflict between the army and paramilitary ...
The Coca-Cola Company now boasts 30 billion-dollar brands: from classics such as Coca-Cola and Sprite to newer winners like ...
A journey lasting more than a day concludes in Atlanta, only to mark the start of another, a 10-day adventure. This trip is a ...
Pratik Thakar, head of generative AI for The Coca-Cola Company, explains how the beverage giant is applying the tech ...
American Express gained a record 13 million new card acquisitions last year, and this bodes well for the future, as card ...
Publicis Groupe has won The Coca-Cola Company's US and Canada media account from incumbent WPP following a closed review.
Westerners' consumption of a little-known tree gum – used in everything from Coca-Cola and Nestlé pet food to L'Oréal lipsticks and M&M sweets – could be funding both sides in Sudan's bitter ...
At the International Property Awards in London, the world's most prestigious Awards program for all aspects of the Real ...
Coca-Cola has implemented a packaging change to its 20-ounce bottles across its trademark products, including Coca-Cola, Diet ...
WPP (WPP) has lost one of its biggest North American clients for media buying and planning, Coca-Cola (KO), handing a win to French rival ...