Hosted on MSN23d
Jellycat’s $250 million rise: How Gen Z’s mental health crisis and need for comfort sparked a plush toy frenzy
Sitting on the shelves of many Gen Z households around the U.S. are plush toys with little soft dangly feet. And their owners are proud to show them off. British toy company Jellycat has exploded ...
Meet the entrepreneur who quit her tech job to make purring plushies for anxious millennials
Katharine Burke launched Purryfuls — plushies designed to purr and soothe adults — to tap into the booming demand for mental ...
Hosted on MSN2mon
Toys R Us Pivots to Gen Z 'Kidults' As Birth Rates Fall
The toy company's Asia branch is looking to the Generation Z consumer to bolster sales. Newsweek has reached out to a representative for Toys R Us Asia via email for comment. Birth rates are ...