NASHVILLE, Tenn. (AP) — The NCAA will abandon a rule that stopped athletes from negotiating potentially lucrative name, image ...
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Big 12 Conference Rebrand Follows College Sports ReinventionThe Big 12 conference rebrand follows college sports reinvention as partners blend new logos with recently arrived schools.
Fans navigating the dozens of schools in the NCAA men’s and women’s basketball tournaments might become as attached to the mascots as the athletes themselves.
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