Fanatics Games will be produced in partnership with OBB Media and Cheat Code Studios, adding another entertainment layer to ...

Whether fans can hold their own against professional athletes no longer has to be limited to hypothetical debates, thanks to ...

It’s the second Fanatics Fest after the inaugural event last year drew more than 70,000 fans and brought together major sports leagues and hundreds of current and former athletes. The offerings ...

In Fanatics Fest's new skills-based contest, select fans will compete against sports legends like Tom Brady in a series of ...

Fanatics is the latest company to try its hand at what’s become a growing trend: competitions that pit athletes, celebrities and fans against each other. Michael Rubin’s company on Tuesday ...

Fans are to go up against professional athletes in a $2m (€1.8m) skills-based competition next month, as part of the second ...

Sports giant Fanatics is pitting fans against greats Tom Brady, Kevin Durant and Alex Rodriguez at an upcoming marketing event. The company announced Tuesday it is introducing a skills-based ...