The global sportswear industry has long been dominated by two companies: Nike and Adidas. Last year they accounted for 35% ...
Kaleena Smith is just 16 years old, but she is already making history. The highly regarded basketball prospect agreed to a multiyear shoe deal with Adidas ...
Adidas is wading more into the NIL market through a new deal with women's high school basketball star Kaleena Smith.
Puma and Asics lead in brand searches and sales growth on the resale market. Nike dominates in high-value sneaker ...
Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...
Also, Adidas had one of the year's top searched collaborations, its Wales Bonner-reimagined Sambas, which increased 305 ...
D printing is injecting much-needed innovation into sneaker design, but it’s small brands that are leading where big names ...
The shoe’s first on-court look came in the NBA on Oct. 25, when Gabe Vincent of the Los Angeles Lakers wore a black Adidas ...
Adidas SPZL and C.P. Company are commemorating their 10th-anniversary partnership with a new collection that attributes ...
For its first collaboration, Adidas Sportswear has teamed up with winter boot brand Moon Boot, resulting in several ...
including a leggings and crop top set, parachute pants, cropped and loose-fitting hoodie, key details of the pieces include: ...