The Ferrero Group is acquiring WK Kellogg Co. in a deal valued at $3.1 billion, or $23 per share, the companies announced ...

In-store audio is being reimagined for the retail media era—with particular opportunity in convenience stores.

Roll-Up & Refuel consists of new broadcast advertising spots and social media content that underscore the brand’s role in supplying customers with snacks and beverages while on the go. The campaign ...