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WhatsApp has ads now, but only in the Updates tab

It has been a long time coming — seven years since Meta first announced its plan to do so, in fact — but ads are starting to appear in WhatsApp as of Monday. They'll only be visible on the Updates tab and the company says those who use the app only to chat with family and friends really won't see any change to their WhatsApp experience.

· 1d

Get ready for ads on WhatsApp

· 5h

WhatsApp’s rollout of ads will change the app forever

· 1d

Ads are “rolling out gradually” to WhatsApp

WhatsApp is allowing advertisers to charge users a monthly fee in order to “receive exclusive updates.”

The Hacker News · 1d

Meta Starts Showing Ads on WhatsApp After 6-Year Delay From 2018 Announcement

techbooky.com · 1d

Ads Are Starting To Show On WhatsApp Status

16hon MSN

Meta Brings Ads to WhatsApp

Ads in WhatsApp will be shown only in the app's Updates tab, which is used by as many as 1.5 billion people each day.

14m

WhatsApp Breaks Ad-Free Legacy with New Sponsored Status Updates

WhatsApp introduces ads in the Status tab, shifting from its original ad-free promise while maintaining encrypted messaging and calls.

13h

WhatsApp’s new ad feature sparks backlash—and a golden opportunity for Signal

After the tech giant announced it would begin to include ads in WhatsApp’s Updates tab, which is used by roughly 1.5 million people per day, Signal president Meredith Whittaker took to X to lure users to her messaging tool: “Use Signal,” she wrote. “We promise, no AI clutter, no surveillance ads—whatever the rest of the industry does.”

Tech Advisor on MSN19h

Bad news for WhatsApp users – ads are coming soon

WhatsApp has announced that it’s adding ads to the popular messaging app, though the initial implementation promises to be relatively restrained. In a recent Meta blog post, the company revealed that it was adding adverts to the app’s Updates tab.