Fanatics Games will be produced in partnership with OBB Media and Cheat Code Studios, adding another entertainment layer to ...

The May 21 edition of SBJ Tech focuses on the WNBA's tech partnerships that are paying off shortly after the tipoff of the ...

Those brave enough to fight the Chicago winter shuffle their way into the Gerald Ratner Athletics Center, eagerly awaiting ...

After leaving the Formula One as its official timekeeper for two decades, TAG Heuer has come back to the sport and rekindled ...

Fanatics is the latest company to try its hand at what’s become a growing trend: competitions that pit athletes, celebrities ...

The newest event for Fanatics Fest NYC 2025 will be a skills competition between fans and professional athletes with $2 million in prizes, the company announced Tuesday.

The newest event for Fanatics Fest NYC 2025 will be a skills competition between fans and professional athletes with $2 million in prizes, the company announced Tuesday. Over the three-day event ...

In Fanatics Fest's new skills-based contest, select fans will compete against sports legends like Tom Brady in a series of athletic challenges.

Whether fans can hold their own against professional athletes no longer has to be limited to hypothetical debates, thanks to ...