Creo to operate influencer capabilities across 40-plus markets select markets, while select markets like the UK will operate ...

WPP is offering free Friday lunches to encourage employees to return to the office, as part of a new return-to-office policy ...

The Q1 results come as Omnicom moves toward closing its planned acquisition of IPG, announced in December 2024, which would ...

Brands are increasingly exploring the lucrative potential of advertising in space, with companies like StartRocket pursuing ...

Agency group is “extremely confident” it will hit annual growth forecast, expected to be between 4% and 5% in 2025 ...

Google is being sued in the UK for estimated potential damages of £5 billion ($6.6 billion) for allegedly abusing its dominant position in search advertising to overcharge advertisers. The class ...

It was the most challenging of landings to pull off. The only airport in the world that required a sharp 47-degree turn at 700 feet on approach. At times a daunting task for pilots, one that meant ...

From creator collabs to AR chefs, IPL 2025 proves brands must chase relevance across memes, match breaks, and ...

When I was 15, I studied economics at school. At the core of the curriculum were the laws of supply and demand—a simple yet effective concept. Forty years later and after more than—three decades in ...