That strategy change came as the firms rushed to prepare for last Friday, when President Trump ended a popular trade loophole ...

Could the likes of Temu and Shein now flood Europe with cheap exports? So, Temu and Shein will likely double down on Europe, ...

Temu and Shein, which significantly expanded their business in the U.S. in recent years, have shifted focus to European ...

The biggest increases in ad spending were in France and the UK. Shein increased its spending by 35% in those countries, while ...

Fast-fashion giants Shein and Temu have significantly ramped up digital ad spending in Europe as U.S. trade barriers threaten ...

Shein and Temu, fast-fashion e-commerce platforms that ship merchandise from China, boosted their spending on digital ads in ...

Since May 2, 2025, the US ended a customs rule that allowed Chinese platforms like Shein, Temu and AliExpress to flood the ...

Shein and Temu's ad spending rose the most in France and the UK compared to other European countries. Shein boosted spending 35% in France and the UK, while PDD Group's Temu increased by 40% and 20% ...

Shein boosted spending 35 per cent in France and the UK, while PDD Group's Temu increased by 40 per cent and 20 per cent ...