The platform announced a slew of new features including branding solutions, automation tools and an artificial ...

TikTok announced a slew of ad products for performance advertisers, ahead of its second potential U.S. ban deadline, at its ...

When TikTok first dropped back in 2016, I didn’t think much of it. Just another app, right? Fast forward to now, and it’s ...

What began as a smartphone phenomenon is now knocking on TV’s front door. Brands are no longer treating influencer marketing ...

MANILA, Philippines — TikTok Shop reinforced its commitment to empowering Filipino micro, small and medium enterprises (MSMEs ...

C HINA HAWKS in America have long wanted to ban TikTok on national-security grounds. Congress has ordered ByteDance, its ...

Video game-inspired Final Boss Sour is making better-for-you candies with playful marketing, designed to test consumers' ...

Magic meets marketing as TikTok superstar Zach King leads a global influencer campaign to promote Nescafés cold coffee ...